PHILADELPHIA-BASED EVIL GENIUS ANNOUNCES NEW ALL-NATURAL LINE OF HARD SELTZER
On (10/21) my #PhillyCalendar consisted of Evil Genius Beer Company reveal party for their newest offering – HARD SELTZERS!
Owners Luke Bowen and Trevor Hayward have taken things to the next level with this exciting new product line – #BigMood Lemon Lime | #TBT Grapefruit | #Bestlife Black Cherry -made with all-natural ingredients.
“We really loved the idea of creating something new and different from beer,” said Evil Genius partner Trevor Hayward. “Our taproom in Philadelphia, while the vast majority of what we sell is beer, has seen a huge rise in the demand for hard seltzer. We love to create new things, and experiment, and saw this as an opportunity to do just that with something we could see our customers wanted!”
He added, “You don’t always want to drink beer – and we get that. We also wanted to make something that wasn’t overly sugary, kept calories in check for people who were counting and not compromise on flavor. We wanted a beverage that you can sip on all day without guilt or that sugar headache that some alternatives bring. It’s also naturally gluten free, so friendly to those who need or want to avoid gluten.”
We got to sample them all – Grapefruit being my favorite. You’d never know they were alcoholic, these seltzer drinks are refreshing, crisp, evenly flavored. But of course, that means they can sneak up on you, so drink wisely!
Then I scooted back to the L – Girard Station to 2nd Street to catch another film at #PFF28 THE REPORT with Adam Driver – stay tuned for #MiniMovieReview
#evilgeniousseltzerco